When negotiating to get a product into stores, the major thing you need to keep in mind is what the advantage is for them. Why should they purchase your product? Just the idea that "it'll make you money," won't cut it. Do your research and...
For one, talk to your customers. Being in business means building a relationship with your customers, and if they have a problem with your business that you don't know about, ask yourself if you have been listening to them. Talk to the customers that haven't...
There are several advantages to a teleclass if your company is large enough to support it. You can reach a wider audience for less cost. It's more environmentally sound to not have people traveling all over the place. People can review later if they want....
You need to consider whether it's worth the time to stay open. Do you have a large electricity output? Are there costs associated with operation that need to be offset by actual customers on a daily basis? Is there a reason for the slow day...
When you're talking about working with suppliers, you're talking about a relationship with another business owner. That relationship has to be about more than money. I can see that you're concerned about quality, but have you considered service? Delivery? How fast you're taken care of...
A USP is an acronym for “unique selling proposition.” Basically, it's a concept that originated in the 1940's and the idea is that every advertisement makes a proposition to the customer that suggests that buying the product or using the service will grant them a...
If your regular customers are going to the other bakery, there's something that they offer that you don't. It could be that they're simply closer to a large portion of your customer base (walking distance?), but odds are that they are doing something different from...