Does a small business need a separate Customer Service department or should they outsource to a CS provider?

24 Nov Does a small business need a separate Customer Service department or should they outsource to a CS provider?

It really depends on the business, but “customer service” should theoretically be everything that your company is about and represents. If you can provide for your customer in the best way you know how consistently within your own current structure, then you don’t need somebody else to do it for you, as long as your customers are satisfied and more. If your customers aren’t happy by the response when they have questions or comments, then it’s time to consider getting people specifically to deal with customers.